For Immediate Release
January 2002

GIS & Mobile Computing Reports and Briefing to Added to InfoNetrix Program
Sacramento, CA (January 15, 2002) – InfoNetrix™ has announced the addition of a Geographical Information Systems & Mobile Computing (GMC) element to its Market Intelligence Information Services Suite. The new program component adds a series of quarterly project reports, a new strategic market intelligence report and an executive market briefing on the GMC market, with the latter scheduled to be held later this year in conjunction with the InfoNetrix Transmission & Distribution Management Systems (TDMS) Fall Summit.

"GIS and Mobile Computing projects represent a large and growing segment of the utility automation market," observes Mike Smith, InfoNetrix co-founder and Director of Tactical Market Research & Development. Many of the same clients subscribing to our TDMS research programs also participate in the GMC portion of the market so this represents an added value for them, Smith continued. Of course, it will also provide a significant value for companies focused exclusively on the GMC segment and those considering participation in this growing set of automation opportunities and other organizations with GMC interests."

"As computers, communications and information technologies have advanced and become more integrated, utilities have taken advantage of those advances to move an increasing portion of traditionally centralized system planning, customer service and support functions into the field, adds Mike Marullo, Smith’s InfoNetrix partner and Director of Strategic Market R&D. Our (InfoNetrix) plans included this GMC component from the outset, but we recently decided that the demand for GMC project information was sufficient to move it up on our priority list."

Besides offering four quarterly project opportunity reports (starting in April) and a one-day market briefing to be held in conjunction with our Fall Summit, a new InfoNetrix Strategic Market Intelligence Report with a GMC focus will also debut following the GMC Fall Summit. The new strategic report (to be published annually in October) will provide market insights, competitive analyses and trends for the GMC market.

The GMC project reports will be compiled from research interviews with over 1,000 utilities during calendar 2002 and will identify GMC projects being planned by North American electric utilities. The reports can be purchased individually or as part of an InfoNetrix Market Intelligence Information Services program.

"By subscribing to these reports, suppliers can free their sales force to pursue actual projects rather than having to spend valuable time and resources prospecting and making ‘cold calls’ on utilities that might not have any GMC plans or funding," Smith pointed out. "However, utilities also benefit by having access to a broader set of suppliers from which to choose, and engineering firms gain valuable insights about utilities needing assistance with procurement, installation and support. Moreover, communications equipment providers, system integrators and other technical support companies also get an early indication about where their products and services will be needed by having this information available," Smith concluded.

Smith, who has personally conducted thousands of research interviews and previously managed teams of market researchers, designed the plan under which about 200 utilities per calendar quarter will be contacted in the first half of 2002 and about 300 per quarter during the balance of the year. The research plan calls for substantially all of the 200-300 large investor-owned utilities and about half of the municipal public power utilities and rural electric cooperatives to be interviewed regarding their current and future GMC plans and existing infrastructure as well as gathering other pertinent technical information and contact data.

The initial market focus of InfoNetrix is on electric utilities, but plans are already under way to expand coverage into oil and gas, water/wastewater and municipal government automation markets, both domestically and internationally. InfoNetrix clients receive periodic executive briefings, research reports, market news updates and proprietary consulting services throughout the year in a package that they can customize to suit specific needs and interests.

InfoNetrix™ is a market research and consulting firm with dual headquarters in New Orleans, Louisiana and Sacramento, California. Target clientele includes energy and utility automation suppliers; energy companies; electric, gas and water/wastewater utilities; technical and financial consulting firms; and others with automation market interests.

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Press Contact Mike Marullo, Principal 504.466.2220 mam@infonetrix.com

Press Contact Mike Smith, Principal 916.984.7430 mfs@infonetrix.com

 

 

 

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